Waterfront has been named in the World Trademark Review 1000 (WTR 1000) list for the third successive year. The WTR 1000 research directory focuses exclusively on trademark practices and practitioners and provides a comprehensive resource for those seeking world-class legal trademark representation.
Highlighting Waterfront’s IP expertise, the guide references the firm’s streamlined, partner-led offering that is fast becoming one of London’s premier sources of “high-quality, specialist IP advice”.
Waterfront compared extremely favourably to other medium-sized IP solicitor firms, with the guide referring to the firm’s easy-going attitude, commercial nous and tactical awareness.
In addition, Waterfront’s trademark offering was described as a force to be reckoned with, reflected by the firm’s recent caseload which includes an infringement matter on behalf of the Financial Times; acting in litigation on behalf of Sainsbury’s, Waitrose and Scratch Meals; and a range of brand protection issues for Haribo.
Partners Matthew Harris and Piers Strickland were praised as top practitioners with the guide referring to their wealth of experience at the highest levels.
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In an increasingly competitive market where innovation, aesthetics, and brand identity are critical assets UK businesses must take a strategic approach to intellectual property (IP) protection. Whether you’re a fashion brand, tech firm, or start-up, building and maintaining a strong IP portfolio is essential for long-term value and commercial success.