The EU AI Act (AI Act) aims to establish a common regulatory and legal framework for the development and use of AI in the EU.
UK Companies / Companies based outside the EU could be affected in several ways, for example, if their website offers a chatbot function in the EU, they could be caught by the transparency obligations.
On 19th November 2025, the European Commission announced proposed changes to the AI Act, following their commitment to a “clear, simple, and innovation-friendly implementation of the AI Act.” These changes are seen in the Digital Omnibus on AI Regulation Proposal – Digital Omnibus on AI
The highest tier of penalties allows for fines up to the higher of EUR35 million or 7% of global annual turnover
Reach out to Andrew Gordon if you’d like to discuss any of the above options.
Commercial Law and Data Protection